Website Copy and Blogs aren’t the only Jedi Mind Tricks I have up my sleeve.
While I generally focus on website copy and blogs, I’ve been asked to step outside my comfort zone from time to time to work on projects in other marketing mediums.
Website Content Audit
A content audit is an assessment of website copy to ensure that it’s customer-driven and focuses on resolving your audience’s pain points. From spelling, grammar and punctuation to voice, branding and focus, I provide overall assessments or page-by-page breakdowns.
Social Media Posts
Social media is all about brand interaction. Where websites and blogs are about marketing, social media lets your audience engage directly with your brand. By showing off your personality, humor and goodwill, you get an opportunity to bond with them instead of just marketing to them.
Despite the theory that our attention spans are getting shorter every day, long-form content writing is still a great way to engage your audience. Similar to a blog, writing an article is an art form all its own, looking to entertain or educate your audience while increasing your readership and circulation.