Engage Your Audience and Rule Your Galaxy
Your digital marketing assets – website, blogs, email marketing, social media and case studies – are the most powerful tools you have at your disposal. They help you achieve specific goals… kind of like the Force.
In Star Wars, the Force is an energy field that connects everything together. It’s what gives the Jedi (and the Sith) their power. Your digital assets work similarly, allowing you to use your core messaging to connect with your audience.
Whether you use them individually or together, they allow you to offer your customers a way to improve their lives, scale their business or get better value for their money.
It’s time to reach out with your feelings, trust the Force and get the most out of your digital marketing assets with copywriting help from The CopyGeek.
While an awesome-looking website is essential for first impressions, the copy (sometimes called content) is the magic that convinces them to buy your products or services. In fact, 70% of consumers will visit a local store after finding what they’re looking for on a business’ website.
Tell me about your business and what you want to accomplish. Through interviews and research, I’ll create website copy that offers solutions, answers your customers’ objections and tells your story.
Blog Content Writing
Providing relevant and helpful content on your blog does a lot to build your authority online. It allows you to show off your knowledge and expertise while offering advice and tips to your audience. That’s important since 54% of decision-makers say they spend at least an hour a week reading blogs on thought-leadership.
Build trust and establish yourself as an industry leader while giving Google more content to index for SEO. With an effective blog strategy, you can share timely and valuable information with your customers and give them more incentive to do business with you.
Emails are one of the most effective communication tools ever created. Unfortunately, if you send too many or the content isn’t engaging, they’re also one of the most annoying.
The key to making your emails stand out is providing consistent and valuable content every time because 45% of small businesses who use email marketing report open rates of 26% or higher when using compelling copy.
Generate more leads, increase your conversion rates and improve sales by crafting effective email sequences that speak directly to each recipient like they’re personal notes from you.
Video marketing is one of the most effective forms of digital marketing. One study even found that 80% of marketers attribute increased sales directly to their video content. But you can’t just put anything out there. You need to balance promoting your brand and offering a worthy product or service.
Attract new prospects and build up your audience with video scripting that captures your voice, uses your screen time effectively and engages your audience.
It’s one thing to brag about yourself. But when your clients do it for you? That’s pure gold. Case studies (sometimes called use cases) are analytical proof that your product or service does what you promise – solve problems for your customers and make their lives easier. And 70% of consumers trust opinions and recommendations that they find online.
Show them how your offering makes a difference by giving them real-world examples. Explain the challenges another customer faced, the solution you offered and the results you achieved.
While I specialize in digital marketing assets, they aren’t the only Jedi mind tricks I have up my sleeve.
- Website Audit – Get a deep dive into your current website to check for customer focus, spelling, grammar, voice and branding.
- Social Media – Connect with your audience in a more direct and authentic way with social media posts that promotes offers and shows your expertise.
- Banner Copy – Whether it’s an online ad or a billboard on the highway, finding the right words to fit the space can mean better leads.
- Company Taglines – Defining your brand in seven words or less makes it easy to remember.
Rule Your Own Little Corner of the Galaxy
Get the kind of persuasive copywriting that could convince Han Solo to sell the Millennium Falcon.