Most people think copywriting is nothing but a sales pitch – an attempt to persuade your customer to buy something. But the truth is that copywriting is about more than making a sale. It’s about connecting with your audience and offering them a solution to a problem, whether it’s an opportunity for something new, an advantage over the competition or a way to improve their life. It’s the story behind your business and how it can change the lives of your customers. In other words, copywriting is about offering new hope for your audience.
My name is David C Justin but you can call me the CopyGeek. I specialize in website copy that speaks directly to your audience.
Being a Geek
In addition to being a copywriter, I’m also a huge Star Wars geek. And what exactly is a geek? It’s someone that loves something so much that they immerse themselves in it, wanting to know and understand everything about it. And that’s what I do.
When I start a new project, I go all in. I don’t just show up at the end to provide a little support like Han Solo and Chewbacca at the Battle of Yavin. Nope, not this geek. I go Death Star trench run deep like Luke Skywalker, Wedge Antilles and Biggs Darklighter (it’s okay if you don’t know who those folks are – we can get you up to speed on Star Wars trivia later). In other words, I’m with you from start to finish, taking your project from idea to concept to draft to launch.
I’m willing to bet you operate the same way. You fully invest in your business, wanting to know every update, every trend and every innovation in your industry, while guiding and cultivating every new idea from beginning to end – anything to improve your product so you can give your customers the best possible experience and every opportunity to hope.
Yeah. That makes you a geek, too.
Welcome to the club. Membership is free. Lightsabers are optional.
And being a geek is what helps you stand out and be successful. The question is, do you know how to translate that passion, knowledge and experience into something you can show your customers? If you don’t, then it’s time to call the CopyGeek.
So let’s connect and solve your problem together. You tell me your story and I’ll create engaging content that connects with your audience, defines your brand, enhances your online business and generates new leads. Join me and together we’ll rule the galaxy…, wait,… oh, yeah. Actually, that does sound about right. Give me a call and let’s rule the galaxy. Click on the trooper below and let’s get started.