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The CopyGeek

Copywriter Specializing in Website Copy

David C Justin, The CopyGeek, Dallas Freelance Copywriter, Blog Writer

Copywriting 106: Using Proof to Show vs Tell in Website Copywriting

Posted on November 8, 2021November 8, 2021 by David C Justin

If you’ve ever done any creative writing, you’ve heard the old adage, “Show, Don’t Tell.” This simply means don’t tell… Read more Copywriting 106: Using Proof to Show vs Tell in Website Copywriting

David C Justin, The CopyGeek, Dallas Freelance Copywriter, Blog Writer

Copywriting 105: Persuasive Techniques for Website Copywriting

Posted on October 11, 2021 by David C Justin

Do you remember that scene in Star Wars – Episode IV: A New Hope when Luke Skywalker and Obi-Wan Kenobi… Read more Copywriting 105: Persuasive Techniques for Website Copywriting

David C Justin, The CopyGeek, Dallas Freelance Copywriter, Blog Writer

Copywriting 104: Make Your Website Copy More Customer-Driven

Posted on October 4, 2021October 5, 2021 by David C Justin

I don’t want to hurt your feelings, but there’s an ugly truth that you need to know right now. I… Read more Copywriting 104: Make Your Website Copy More Customer-Driven

David C Justin, The CopyGeek, Dallas Freelance Copywriter, Blog Writer

Copywriting 103: 10 Tips for Conversational Copywriting

Posted on September 24, 2021 by David C Justin

While the primary purpose of copywriting is to convince the audience to take some form of action, it’s not always… Read more Copywriting 103: 10 Tips for Conversational Copywriting

David C Justin, The CopyGeek, Dallas Freelance Copywriter, Blog Writer

Copywriting 102: 7 Keys to Effective Website Copy

Posted on September 17, 2021September 24, 2021 by David C Justin

Did you know there are almost 2 billion websites currently online? While only about 400 million are actually active –… Read more Copywriting 102: 7 Keys to Effective Website Copy

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Email: david@thecopygeek.com

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  • Copywriting 106: Using Proof to Show vs Tell in Website Copywriting
  • Copywriting 105: Persuasive Techniques for Website Copywriting
  • Copywriting 104: Make Your Website Copy More Customer-Driven

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Did you know that 70% of people say they trust reviews and recommendations from complete strangers?
Factual proof is a good way to show your audience the benefits of your product.
In creative writing, the best way to engage your reader is to show vs tell. But in copywriting, you often don’t have the time it takes to fully immerse your audience.
Got out into the community a bit this weekend to pass out candy at Trick or Treat on the Trail. And I was thrilled to be joined by my wife, daughters and granddaughter! It was quite the turn out and I loved every minute of it!
Going to be handing out candy at McKinney’s Trick or Treat on the Trail today from 3:00-6:00!
Ever wonder why you see so many ‘exclusives’ out there?
While most people are generally pretty trusting, there’s still a level of skepticism that guides us in our decision making.
What’s the most effective way to write persuasive copy for your website?
Did you know that social proof like celebrity endorsements, customer reviews and expert approvals carries just as much weight as a personal recommendation?
 

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